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Why 10,000 Families Trust BOP: The Most Efficient Way to Save a Life at Home

With BOP’s 24/7 Emergency Response Service, your loved ones are never alone in an emergency

  • Round-the-clock peace of mind with immediate help from our BOP 24/7 call centre
  • Stay connected even when you’re away with peace-of-mind updates via the BOP App
  • Multilingual and dialect support to serve Singapore’s diverse community
  • Maintenance-free protection with 3-year battery life, waterproof design, and 4G connectivity
Customers served! > 100  Number of homes installed with BOP Buttons
Customers served! 100  Number of times BOP Buttons have been triggered
Customers served! 100 Number of emergency cases responded to

Source: The Straits Times, Published May 29, 2025.

I can’t be with Pa and Ma all the time, and that constantly worries me.

"What if they slipped in the bathroom with no one around?"

"What if they tried to call for help but couldn’t reach the phone?"

"Would I even know something had happened until it was too late?"


We have a domestic helper at home, but in an emergency, I can't expect her to know exactly what to do. She might panic or not react quickly in such a situation.

We even tried using emergency wearables, but my parents often forget to charge them or wear them, especially when going to the bathroom, where accidents are most likely to happen.

Thankfully, with BOP Button and the BOP Response Centre, they are protected 24/7 even when I'm far away.

Now, I can finally leave home with peace of mind, knowing they are just one press away from immediate, reliable help.

Introducing the BOP Button: Your Family’s Lifeline at Home

24/7 Fast, Life-Saving Access to the
BOP Response Centre

24/7 Fast Life-Saving Access to BOP Emergency Response Service

Emergencies don’t wait and don’t come with a warning. That’s why when every second matters, help must come immediately. 

With the BOP button, all it takes is just one press.
Within just minutes, our highly trained in-house response centre will speak with your loved ones to assess the situation.

Whether it’s a fall, fire, medical or safety emergency, our 24/7 local response team will coordinate with authorities, ambulances, SCDF and police.

Because in a matter of life and death, BOP is their lifeline.

Emergencies are unpredictable. That’s why, when every second matters, help must come immediately.

With the BOP Button, your parents don’t need to reach for a phone or dial any numbers. One press instantly alerts the BOP Response Centre.

Within minutes, our highly trained response team will speak directly with your loved ones through the BOP Button to assess the situation and coordinate the right help right away.

Whether it’s a fall, fire, medical or safety emergency, the BOP Response Centre works with ambulances, SCDF and police so that help is always on the way.

Because in matters of life and death, BOP can make the difference.

Get Peace of Mind by Staying Connected with Them with the BOP App

Get Peace of Mind by Staying Connected Through the BOP App

“How would I know if something’s happened?”
One of the worrying parts of caring for an ageing parent is the “not knowing”.

That’s why we made every BOP Button connected to the BOP App, built for family members and caregivers who want to stay informed in real time.

If the button is pressed, you’ll get an immediate alert, call logs and a full report from our response team - all within the BOP App.

It’s not just about getting information.
It’s about peace of mind knowing they’re protected, even when you’re not with them physically.

“How would I know if something’s happened?”
It’s one of the biggest worries for anyone caring for ageing parents, the constant "not knowing".

That’s why every BOP Button comes connected to the BOP App, built for family members and caregivers who want to stay informed in real time.

After we’ve ensured that the emergency has been handled, you’ll get a full report of call logs from our response team - all within the BOP App.

It’s not just about getting information.
It’s about peace of mind knowing they’re protected, even when you’re not with them physically.

Worry-Free Protection with Cost Savings

Completely Maintenance-Free Protection 

Most emergency devices need charging, syncing, or a stable internet connection.
 
But the BOP Button is built differently.

It doesn’t add to your electricity bill because it lasts up to 3 years without charging, needs no WiFi, and is completely maintenance-free.

It’s also waterproof, designed for high-risk areas like the bathroom, where accidents often happen.

If the battery runs low, we’ll replace it with no extra cost.

Most emergency devices need charging, syncing, or a stable internet connection. The BOP Button is built differently.

It lasts up to 3 years without charging, needs no Wi-Fi, and is fully maintenance-free.


Installation is simple and hassle-free, with no wall drilling required.


It’s also waterproof, designed for high-risk areas like the bathroom, where accidents often happen.

If the battery runs low, we’ll replace it with no extra cost.

Supports Multiple Languages and Dialects

Supports Multiple Languages and Dialects

Many older Singaporeans still speak Mother Tongue dialects. And in a moment of crisis, the language gap can significantly hinder an effective response.

That’s why we’ve built our service to speak not just English, Mandarin, Malay, and Tamil but also dialects like Cantonese, Hokkien, and Teochew.

Many older Singaporeans still speak mainly in their Mother Tongue or dialects. In an emergency, a language gap can delay or prevent an effective response.

That’s why the BOP Response Centre is trained to communicate not just in English, Mandarin, Malay and Tamil, but also in dialects like Cantonese, Hokkien and Teochew.

With BOP,  your parents can get help in the language they understand best.

Here are families who’ve found peace of mind with BOP

How Mdm Lim Stays Independent at 75 — While Giving Her Children Peace of Mind

Why the Mitchells Feel Safe and Secure with BOP

As Featured in Singapore’s Leading Media

Why BOP Works Better Than Wearables & Smartwatches

Header

BOP Button

Wearable Pendants/Wristbands

Smartwatches

Ease of Use

One-touch button, always visible

Must be worn at all times, often forgotten or removed

Small screen, swipes needed, hard for seniors

Reliability

Built-in mobile network, always on

Needs charging, not shower-safe

Daily charging, may fail when needed

Accessibility

Wall/bed mounted, always within reach

Easy to misplace if not worn

Must be worn and kept charged

Safety Coverage

Splash proof, safe in bathroom/kitchen

Unsafe in wet areas

Not reliable in shower or wet areas

Responsiveness

2-way talk with human trained staff

Alerts only, not direct communication

SOS calls only, no guaranteed responder

Language Support

Supports English, Malay, Tamil and dialects

Limited, often only English

Menu-based, not human

Peace of Mind

24/7 human support

Depends on wearer’s habits

Depends on tech skills and battery

what thousands of families are saying

"I find this product very useful for seniors like me. I tried the product today and was very impressed at how fast the call centre responded. Getting help fast in an emergency can make the difference between life and death"

Lourdsamy Dass,

Senior in his 60s who lives alone

"My mum recently decided to live on her own. As I travel a lot for work, this service provides me with peace of mind knowing that she can get immediate help during times of difficulties."

Stacy Seah,

Caregiver in her 50s

"The BOP Button provides immediate help in emergencies and that is very important. I know how helpless it can feel to be alone when such things happen as I had a fall at home several years ago and had to wait for nearly four hours before help came. If I had the BOP Button then, I would have been spared all the trauma."

Shirley Mitchell,

Senior in her 60s who lives with her spouse

BOP: Your Trusted Buddy for Everyday Peace of Mind

About BOP: Trusted by Singapore Families Since 2019

Minutes Matter. 
That's all it takes to save a life. 

One Saturday morning, a senior at home was unconscious after a fall.
 
At 7:39 am, his wife pressed the BOP Emergency Button.
By 7:50 am, an ambulance had been alerted and was on the way.
At 8:11 am, medics arrived at the residence, and by 8:27 am, the patient was already handed over to Raffles Hospital.

From the first press of the button to professional medical care, everything happened within minutes.
No other system in Singapore gets help this fast — and in an emergency, those minutes can mean life or death.

This level of speed and reliability is the result of years of development and close collaboration with the Singapore Government, from early prototypes in 2019 to today’s proven model.

But technology alone isn’t enough. Families need real people.
That’s why our 24/7 call agents are trained to respond anytime, even at 2 am.

In moments of pain, panic, and distress, we liaise with SCDF ambulance services, ensuring your loved ones are never left waiting when every second counts.

Beyond medical emergencies, we’re equally ready to alert the police or other authorities to assist a senior in distress.

Our mission is simple: to provide the fastest, most reliable lifeline for Singapore’s elderly and vulnerable.

We’re honoured to be recognised by leading institutions for our innovation, design, and social impact in senior care.

According to a 2009 study by the NUH on 720 elderly injuries:

615

CASES

Were caused by falls

456

CASES

Happened inside the home

342

CASES

Caused by bathroom slips,
poor lighting, or uneven
floors

359

CASES

Require hospitalisation

These numbers show one thing clearly: the risks are real, and they can happen at any time.

But here’s the good news:


Our elderly parents don’t have to face the same risks at home.

In times of crisis, all it takes is just one press of the BOP Button, and help will come fast.

BOP Button

With 1 Month-Free 24/7 Emergency Service Subscription

$149 (U.P. $169) — one-time purchase

FREE Delivery (worth $30)

BOP Button (Hardware only)*

  • 4G wireless.
  • 3-year battery life.
  • Easy installation on the wall.
  • Works with BOP Response Centre.

SPECIAL PROMO: Enjoy 1 month free of our 24/7 Emergency Service Subscription - renewable through the BOP Mobile App.

*After the first month, the plan continues at $20/month (24-month subscription)

not sure yet?

we're here to help.

If you are still unsure whether the BOP Button is the right choice to protect your loved ones at home, we are here to guide you.

You may be wondering:

  • How many BOP Buttons do we actually need at home?
  • Where should you place the BOP Button: bedroom, bathroom, or living room?
  • Will the alert reach help fast enough during a fall or medical emergency?
  • How does the button give you peace of mind when you are not at home?
  • What happens after the button is pressed, and who gets notified first?

Emergencies can’t be predicted, but being prepared makes all the difference. Fill out the form below, and we will answer all your questions as soon as possible.

FAQ.

If I purchase my BOP Button, how can I install it at home?

Yes, the BOP Emergency Response Centre is staffed around the clock. Once the button is pressed, the system activates and our responders will call back within minutes to assess the situation and coordinate right help — even in the middle of the night.

BOP Button Easy Use and Setup

BOP Button Easy
Use and Setup

How to use

How to Install

App setup guide

Is the service really 24/7? What if my mom falls at 3am?

Yes, the BOP Emergency Response Centre is staffed around the clock. Once the button is pressed, the system activates and our responders will call back within minutes to assess the situation and coordinate right help — even in the middle of the night.

Does it need WiFi to work? What if the internet goes down?

The BOP Button works without WiFi. It comes with a built-in SIM card, so it stays connected to our response centre even if your home WiFi or electricity goes out.

How will I know if the button gets pressed? Will I get notified?

Yes! Once the button is linked to the BOP App (available on iOS and Android), caregivers and family members will get real-time alerts, can view button activations, and see incident reports — all within the app. You can also manage multiple users through the app.

Are there any hidden costs or surprise charges later?

No. Everything is transparent.
Your BOP Button is $149 (U.P. $169), and the service subscription is $20/month on a 24-month plan.

What’s included:
* FREE 2 months subscription (10th & 11th months)
* 20% OFF device price for DBS cardholders
* Free delivery
* Connect up to 3 BOP Buttons on the same subscription


No activation fees. No setup fees. No extra charges for emergencies.

What you see is exactly what you pay — no hidden fees.

How is this different from wearables or CCTV cameras?

Wearables need to be charged and worn, but many seniors forget to charge them, and they often remove them, especially in the bathroom. CCTVs only show what happened. They don’t get help.
The BOP Button is always on, doesn't need charging, and connects directly to a real human responder 24/7.

My mom/dad is bedridden. Can the BOP Button be installed on a bed?

Yes, many families install it next to a bed for easy access. It’s perfect for fixed home locations like bedrooms and bathrooms.

Can I install it on a wheelchair?

We don’t recommend placing the BOP button on wheelchairs. Since the system is linked to a fixed home location, moving it around can make it harder for responders to find your loved one during an emergency.

Do I need to plug it in or change batteries myself?

Not at all. The device is completely maintenance-free. It’s designed to last up to 3 full years without needing a single charge. That means no daily charging, no cables, and no risk of running out of power when it matters most.

Can the BOP Button be installed in the bathroom?

Yes — and we highly recommend it. Many families choose to install it in the bathroom since most falls happen there. It’s waterproof and safe to use in wet areas.

1004 Toa Payoh North #03-10 Singapore 318995